Apprenticeship questions and answers

A digital apprenticeship offers practical, work-based experience that's immediately applicable across a broad range of businesses. Unlike traditional education routes, you'll:

Earn while you learn – Continue receiving a salary while gaining professional qualifications, avoiding student debt entirely.

Gain skills businesses actually need – Learn current, in-demand digital marketing techniques that help businesses thrive in the modern work environment.

Stay connected to the real world – Training is applied directly to workplace projects, so you're always learning relevant, practical skills rather than just theory.

Receive thousands of pounds worth of training – Access professional development valued at £7,000+ at no cost to yourself.

Build a professional network – Connect with other apprentices, experienced trainers, and business professionals throughout your learning journey.

Absolutely. You can pursue an apprenticeship at any stage of your career, whether you're just starting out or have years of experience.

Apprenticeships are a flexible way to:

• Gain formal qualifications for skills you're already using
• Fill knowledge gaps in your current role
• Position yourself for promotion or career progression
• Bring additional value to your current employer

Many of our apprentices are existing employees looking to formalise their skills or expand their expertise in digital marketing.

Age is not a barrier. As long as you're 16 or over, you're eligible for an apprenticeship. There is no upper age limit.

16-18 year olds: Apprenticeships are an excellent alternative to A-Levels or university, allowing you to start your career while earning.

19-24 year olds: Perfect if you're looking to establish your career direction with professional training and qualifications.

25+ and beyond: Ideal for career changes, professional development, or formalising skills you've developed through experience.

We regularly work with apprentices across all age ranges, from school leavers to professionals in their 40s, 50s, and beyond.

It depends on your specific situation:

Different subject area: If your degree is in a different field than digital marketing, you're typically eligible for our apprenticeships.

Related subject: If your degree specifically covered digital marketing, it may impact your eligibility for a Level 3 or Level 4 apprenticeship in the same area.

Partial completion: If you started but didn't complete a degree, you're likely still fully eligible.

Prior learning: In some cases, previous qualifications may allow you to fast-track certain elements.

Best approach: Contact our apprenticeship team directly. We'll review your qualifications and discuss your eligibility plus any alternative options available to you.

Typically 12-18 months, depending on:

• Your starting level of experience
• The pace at which you complete portfolio projects
• How quickly you demonstrate competency across all required areas

We work with you to progress at a pace that suits your learning style and work commitments.

Monthly training sessions – Usually half-day online sessions covering key topics

Regular 1-to-1 coaching – Approximately 1 hour per month with your dedicated coach

Self-directed learning – Around 6 hours per week for study, project work, and portfolio development

Workplace application – Learning is applied during your normal working hours as part of your job role

The programme is designed to fit around full-time employment.

Yes, apprenticeships require you to be in employment because the learning is work-based. You need a job role where you can apply your marketing skills and complete real projects.

Options if you're not currently employed:

• We can advise on finding apprenticeship vacancies with local employers
• Some employers recruit specifically for apprenticeship positions
• Existing business owners can complete apprenticeships within their own businesses

For individuals: The apprenticeship is completely free. You pay nothing for the training.

For employers:

• Large employers paying the Apprenticeship Levy can use their levy funds
• Smaller employers receive 95% government funding, with only a small co-investment required

The government is committed to supporting apprenticeships as a route to professional development.

Life happens. We understand that circumstances can change during your apprenticeship.

If you need to pause your learning due to health, family circumstances, or other reasons, we'll work with you to find the best solution. Depending on the situation, you may be able to take a break and resume your apprenticeship later.

The most important thing is to communicate with your coach as early as possible if you're facing challenges.

Dedicated coach – Your personal coach guides you through the entire programme, providing regular 1-to-1 support.

Online learning platform – Access to training materials, resources, and support tools 24/7.

Specialist trainers – Learn from practitioners with real-world marketing experience.

Peer network – Connect with other apprentices for support and knowledge sharing.

Employer liaison – We work closely with your employer to ensure the apprenticeship benefits both you and the business.

Upon successful completion, you'll receive:

Level 3 or Level 4 qualification – A nationally recognised qualification demonstrating your professional competency

Chartered Institute of Marketing (CIM) certification – Industry-recognised professional qualification valued by employers

Digital apprenticeship certificate – Official recognition of your apprenticeship completion

Professional portfolio – Evidence of real marketing projects you've delivered