| Digital Peninsula Network

Useful SEO Tools

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Search engine optimisation is essential to online business success. Here are some tools to help your business to be found online.

Welcome to Level 6! - Useful SEO Tools

Join DPN as we explore six key areas of digital marketing for small businesses through our Achievement Unlocked series. Read all of them to unlock your businesses full potential! 

Throughout this series of articles, we have shared a variety of tools to help you take your digital skills and business to the next level.

This final article contains a few additional tools you can keep up your sleeve for when they’re needed.

Google Trends tools for small businesses

Google Trends

With Google Trends you can compare search terms and phrases to see what is trending on Google so you can optimise your online content with keywords.

While Google Trends won’t make you a mind reader, it will give you a peek into what your customers are searching for.

You can filter the results in various ways such as time, location and search types. It's all for free, so you can use it as often as you like.

https://trends.google.com/

National Today Logo. Dark blue background with light blue and red writing

NationalToday

National Today suggests fun themes to post about for each and every day of the year. Never feel lost for content again, with a plethora of ideas for relevant and timely social media posts or email themes.

Create a free account to receive weekly and monthly emails with upcoming national holidays and content ideas.

https://nationaltoday.com/

Bitly tools for small businesses

Bitly

Getting customers to your website is quite possibly the most important task of any marketing activities you undertake. A short URL can make all the difference. You can embed it into platforms like Twitter where you have limited characters. A URL shortening tool, like Bitly, can help keep the focus on your message and make your URL memorable.

Bitly adds 6 or 7 letters/numbers to create a shortened URL. You even get the chance to customise the link to suit your needs e.g., bit.ly/DPNApps

FREE accounts allow you up to 1,000 shortened links and the ability to track clicks and where they have come from.

https://www.bitly.com/

Level Complete! Congratulations!
You've learnt some Additional Tools which can help you along the way with your business.

Thank you for completing our Achievement Unlocked Resources!

Go back to Resource Page to learn more tips for small businesses.

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